Home First

increase in organic traffic

70%

increase in organic traffic

increase in top #3 keyword rankings

500%

increase in top #3 keyword rankings

increase in organic checkouts

1500%

increase in organic checkouts

domain rating increase

0>80

domain rating increase

3 Years Working Experience

Home First

5

years Working Experience

HomeFirst™ Communities are a collection of manufactured home communities, providing a pleasurable and affordable lifestyle for individuals, families, and retirees alike.

There are 9 HomeFirst™ manufactured home communities, with locations in the following cities: Belleville, Flat Rock, Holly, Jackson, Lansing, Milford, Mt. Clemens, New Haven, South Lyon, and Whitmore Lake.

80% Increase In Qualified Leads

200% Increase In Organic Traffic

65% Improvement In Conversion Rate

Our Approach

01

Recieve Project

They chose a custom “Get Paid” package from Manorama Digital Marketing Agency, which includes paid advertising campaigns as well as strategy development. The package also includes regular strategy recommendations and monthly analytics reporting.Read More

02

Planning Work

Manorama digital marketing company took the real estate agency’s goals to heart and developed a strategic advertising campaign designed to meet and exceed the client’s goals of acquiring qualified leads. The campaigns were organized through the strategic development of moving potential customers through the marketing funnel, from brand awareness to conversions.Read More

03

Creative Design

Manorama implemented a site redesign to facilitate easier internal processes and improve the conversion rate. The biggest challenge with the client’s original site was it had numerous, varying CTAs. Our team leveraged heatmaps, user recordings and analytics analysis to identify which site elements to improve. We also performed a Heuristic site audit and funnel review to determine and fix usability issues.Read More

04

Seo Optimization

Manorama’s SEO specialists worked on obtaining on-topic quality links from niche directories and sites. We implemented targeted optimization tactics, including competitor link analysis, guest posting, blog commenting, content syndication and business directories.Read More

CHALLENGES

The real estate agency’s goal was to attain more qualified leads for buying and renting within their communities. They wanted to establish a reputation of excellence, updated homes, customer service, and affordability to match prices or be below similar properties in the area.

SOLUTIONS

The Manorama team was able to integrate the real estate agency’s CRM to the Facebook Leads tool with one of Facebook’s many lead ad integrations. This allows the leads to funnel directly to the appropriate salesperson to follow up promptly, and track the leads through the sales/rental process. Thus, maintaining excellent customer service and allowing the team to track conversions.

Within just 22 days, the real estate agency acquired 43 qualified leads at just $5.95 cost per action and 4.11% CTR, and a $0.48 CPC.

Our Precious Clients

For every industry, their customer is their livelihood. We think of all our customers as our lifetime customers. Take a look at how our customer became our salesperson.

We Don’t Charge To Educate Our Customers

We are a friendly bunch and would love to hear from you. Fill out the form below and we will be in touch.

By submitting this form, you agree to us for your business marketing requirements. We will use your data to send you free marketing tips, news and our latest services. You can get everything 24/7. We are available….